Prompt Library

I will share 3 pieces of content we have published. Analyse them and produce a brand voice guide that includes: tone (with 5 descriptive words), what we avoid saying, our typical sentence length and structure, the emotions we try to evoke, and 3 "we would say X, not Y" examples.

Content piece 1: [paste here]
Content piece 2: [paste here]
Content piece 3: [paste here]

Rewrite the following piece of content in a voice that is [warm but not casual / authoritative but not cold / specific but not jargon-heavy]. The audience is [describe audience]. Remove any filler phrases, passive constructions, or generic claims. Every sentence should earn its place.

Original: [paste here]

Our brand values are: [list 3-5 values]. Our audience is: [describe]. Our main competitors sound like: [describe]. Generate a brand voice guide that is meaningfully different from those competitors while being authentic to our values. Include: tone descriptors, sample phrases we would use, phrases we would avoid, and our stance on humour / formality / technical language.

My brand focuses on [topic]. My audience is [describe]. My primary content goal is [educate / build authority / drive conversions]. Generate a topic cluster with: 1 pillar page topic, 8 supporting article topics, and for each supporting article: the search intent, the audience stage (awareness / consideration / decision), and a one-sentence content brief.

I want to publish [frequency] per [week/month] for the next [time period]. My 3 core themes are: [list]. My formats are: [list]. Generate a content calendar that distributes themes evenly, varies formats, and includes a brief working title and one-line brief for each slot. Output as a simple table.

My brand covers [topic area]. My main competitors are [list]. Based on what you know about these competitors and this space, identify: 5 topics they likely over-cover, 5 angles that are probably underserved, and 3 content formats or approaches they likely avoid. Then suggest how I could build authority in the gaps.

Write a detailed content brief for an article with the following parameters:
Title / Angle: [working title]
Audience: [describe specifically]
Goal: [what should the reader be able to do or think after reading?]
Key points to cover: [list 3-5]
Key points to avoid or not repeat from competitors: [list]
Tone: [describe]
Desired word count: [range]
Include: suggested H2 structure, a suggested opening hook approach (not the actual hook), and 3 sources or reference types to consult.

Write 5 different opening paragraphs for an article titled "[title]" for an audience of [describe]. Each opening should use a different approach: (1) a specific anecdote, (2) a surprising statistic or claim, (3) a direct challenge to a common assumption, (4) a scene-setting observation, (5) a direct address to the reader's current situation. Each opening should be 2-3 sentences maximum.

Review the following draft and improve it according to these criteria: remove any sentence that does not advance the argument or add new information; strengthen the opening if it does not immediately earn the reader's attention; identify and remove any passive constructions, filler phrases, or abstract claims that could be made specific; suggest a stronger conclusion if the current one trails off; flag any claims that need evidence or sourcing.

Draft: [paste here]

Write SEO metadata for the following article:
Title: [article title]
Content summary: [2-3 sentences]
Target keyword: [primary keyword]
Audience: [describe]

Provide: (1) SEO title under 60 characters that includes the keyword naturally, (2) meta description of 140-155 characters that includes the keyword and a clear value proposition, (3) 3 alternative title options for A/B testing.

I am writing an article about [topic]. Here are 3 sources I have found:

Source 1: [paste key excerpt or URL + brief description]
Source 2: [paste key excerpt or URL + brief description]
Source 3: [paste key excerpt or URL + brief description]

Summarise the key insights from these sources that are most relevant to my article. Identify any contradictions between sources. Suggest 2 angles my article could take based on what the research shows.

Generate 8 frequently asked questions that someone searching for information about [topic] would realistically ask. For each question: (1) write the question as a real person would type it into a search engine, (2) provide a concise 2-3 sentence answer that is accurate and complete, (3) indicate whether this is an awareness-stage, consideration-stage, or decision-stage question.

I send a newsletter about [topic] to [audience description]. My tone is [describe]. Generate the structure for a newsletter issue on the theme of [theme]. Include: a subject line (under 50 characters), a preview text (under 90 characters), an opening hook (3-4 sentences), 2-3 main content sections with working headers and 2-sentence briefs, a closing thought or question, and a CTA. No full copy — structure and direction only.

Write 8 subject line options for a newsletter issue about [topic / main idea]. The audience is [describe]. Use these 8 different approaches: curiosity gap, specific number or statistic, direct benefit statement, question, bold claim, personal story signal, contrarian angle, and urgency (non-manufactured). Each subject line should be under 50 characters.

Write a re-engagement email for subscribers who have not opened our newsletter in [time period]. Our newsletter is about [topic]. Tone: [describe]. The email should: acknowledge the gap without being apologetic or pushy, remind the reader of the value they have been missing with 2-3 specific examples, offer them a clear choice (stay or unsubscribe), and feel like it was written by a human who genuinely values the relationship.

Repurpose the following long-form article into 5 social media posts for LinkedIn. Each post should: stand completely alone without requiring the reader to have read the article; lead with the most interesting or counter-intuitive insight; be under 200 words; end with a question or observation that invites genuine response; avoid sounding like a promotional summary of the article.

Article: [paste here]

Write a LinkedIn post about [topic / observation / lesson]. My audience is [describe]. My brand voice is [describe]. The post should: open with a single, strong sentence that does not need context to be interesting; develop a specific argument or story in 150-250 words; close with either a question, a principle, or a direct provocation; avoid bullet-point lists unless the content genuinely requires them; feel written, not assembled.

I manage a community of [describe audience] focused on [topic]. Generate 10 discussion prompts I can post over the next month to generate genuine, thoughtful engagement. Each prompt should: be specific enough to invite a real answer (not just "what do you think?"); be relevant to the current concerns of the audience; be answerable in a comment without requiring extensive preparation; and represent a genuine question — not a leading question designed to make the brand look good.